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Strong & Fit by Iva

Strength. Nutrition. Healthy Habits

Strength. Nutrition. Healthy HabitsStrength. Nutrition. Healthy Habits

A simple path to becoming stronger, healthier, and more energized

BOOK YOUR FREE Discovery Session

MY MISSION

Help busy women become stronger and healthier through personalized coaching that combines strength training, nutrition, and mindset. 

I guide them in building muscle, losing body fat, improving digestion, and creating sustainable healthy habits without relying on fad diets.

SUSTAINABLE WEIGHT LOSS DOESN'T MEAN FEELING RESTRICted

AFTER COACHING 100+ WOMEN ACROSS DIFFERENT AGES AND FITNESS LEVELS I HAVE LEARNED THIS: PROGRESS DOESN’T HAVE TO BE OVERWHELMING.


I create simple training and nutrition habits that help you feel strong, lose fat sustainably, and build a routine you can actually stick with. The healthy habits you apply will not only improve your well-being, but will also impact the well-being of your family.


About Your Coach: Iva Massa

Hi, I’m Iva, an Integrative Nutrition Health Coach and nutrition coach specializing in helping busy women to create a healthier lifestyle that supports fat loss, builds muscle, and decreases bloating to prevent weight gain without fad diets. My approach focuses on mindset, empowering you to achieve lasting results. For more, visit the About section.

TRANSFORM YOUR LIFE WITH HEALTH COACHING

Transform from feeling fatigued, struggling with stubborn weight gain, and saying "I don't feel like myself" to embracing a simple plan that helps you move better, feel lighter, and build confidence as you become the fit in strong version of yourself without resorting to fad diets. 


  • Build muscle even if you're "starting over"
  • Reduce bloat 
  • Improve sleep & energy
  • Achieve more balance & consistency
  • Experience sustainable fat loss. 


I have successfully assisted over 100 women of various ages and fitness levels in building strength, improving nutrition, reducing bloating, and regaining confidence in their bodies. 


Get Started: Free Health Jumpstart Call


Book a FREE 45-minute Health Jumpstart call 

Get a personalized roadmap tailored to your life (nutrition, movement, and habits) 

Explore Private Health Coaching Options 

Offer: $97 for 3 private sessions - Limited Time

Virtual or in-person *  English & Spanish

Which coaching option is right for you?

FITNESS & nUTRITION Coaching

FITNESS & nUTRITION Coaching

FITNESS & nUTRITION Coaching

Transform your body, mindset, and habits with a personalized approach that fits your lifestyle.

Through my fitness and nutrition coaching, you’ll get the structure, accountability, and support you need to reach your goals, without fad diets or burnout. Every plan is designed around you, your goals, preferences, and pace.


Transform your body, mindset, and habits with a personalized approach that fits your lifestyle.

Through my fitness and nutrition coaching, you’ll get the structure, accountability, and support you need to reach your goals, without fad diets or burnout. Every plan is designed around you, your goals, preferences, and pace.

What you will gain:

  • Customized workouts tailored to your goals and fitness level
  • Personalized nutrition guidance to fuel your body and support your results
  • Simple, sustainable habits that fit your busy life
  • Accountability, motivation, and ongoing support from your coach
  • The confidence and energy to feel strong, healthy, and empowered inside and out

Whether you choose a 3- or 6-month package, this experience will help you build a routine that fits your life,  so you can stay consistent, feel your best, and thrive long after the program ends.

Fitness Coaching

FITNESS & nUTRITION Coaching

FITNESS & nUTRITION Coaching

Build strength, confidence, and consistency with workouts designed just for you.

My fitness coaching programs are customized to your goals, fitness level, and lifestyle — whether you’re just starting or ready to take your training to the next level.

What you will gain:

  • Personalized workouts that evolve with your progress
  • Expert guidance on fo

Build strength, confidence, and consistency with workouts designed just for you.

My fitness coaching programs are customized to your goals, fitness level, and lifestyle — whether you’re just starting or ready to take your training to the next level.

What you will gain:

  • Personalized workouts that evolve with your progress
  • Expert guidance on form, technique, and mindset
  • Structure and accountability to keep you consistent
  • Motivation and support every step of the way
  • A program that helps you feel stronger, more capable, and proud of what your body can do

Whether you choose a 3- or 6-month package, you’ll gain structure, confidence, and the tools to build strength, consistency, and a healthier lifestyle — all with expert guidance every step of the way.

BOOK YOUR FREE DISCOVERY SESSION

Health Coaching

FITNESS & nUTRITION Coaching

Health Coaching

Create balance, build healthier habits, and feel your best — inside and out.

With my holistic health coaching, you’ll learn how to take care of your body and mind through simple, sustainable changes that last.

What you will gain:

  • Guidance to improve your nutrition, energy, and mindset
  • Strategies to manage stress, sleep better, and feel more b

Create balance, build healthier habits, and feel your best — inside and out.

With my holistic health coaching, you’ll learn how to take care of your body and mind through simple, sustainable changes that last.

What you will gain:

  • Guidance to improve your nutrition, energy, and mindset
  • Strategies to manage stress, sleep better, and feel more balanced
  • Support to build healthy habits that fit your lifestyle
  • Accountability and motivation to stay consistent
  • A personalized plan designed to help you feel strong, confident, and in control of your health Whether you choose a  4 week or 12 weeks package, your sessions will adjust to your goals, and together we will create a plan that works for YOU.

FREE 5-Day METABOLISM REBOOT Guide so you can feel less bloated and have more energy

In this 5 day Guide you will find recipes for breakfast, lunch, and dinner. Balance, protein rich recipes with moderate carbs and lower fat to reboot your metabolism.

Sign up below to receive my FREE Guide with recipes that are quick and nutritious to start your journey supporting your weight loss goals

I want my copy

TESTIMONIALS

    "Iva is an awesome personal trainer. She knows her stuff and goes above and beyond to help you holistically with your nutrition and fitness. Menopause changed my body and added few additional pounds to the wrong places that I just couldn't get rid of. Iva upped my game and helped me reverse it"


    BJ E 05.2023

    I recently completed her Muscle Up program and I highly recommend it. This program has given me the courage to lift heavier weights and stay on a consistent workout plan. I now have the confidence to lift free weights in the gym by myself and without feeling intimidated.


    Elisa B 11.2022

    Strong & Fit by Iva LLC

    Kennesaw, Georgia, United States

    iva@strongandfitbyiva.com

    Book your FREE Health Plan call

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    FREE METABOLISM REBOOT GUIDE

    In this 5 day Guide you will find recipes for breakfast, lunch, and dinner. Balance, protein rich recipes with moderate carbs and lower fat to reboot your metabolism.

    Sign up below to receive my FREE Guide with recipes that are quick and nutritious!

    I want my copy

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