Help busy women with personalized coaching that combines strength training, nutrition and mindset strategies, helping them lose body fat, build muscle, reduce bloating and create healthier habits without fad diets improving their health.

AFTER COACHING 100+ WOMEN ACROSS DIFFERENT AGES AND FITNESS LEVELS I HAVE LEARNED THIS: PROGRESS DOESN’T HAVE TO BE OVERWHELMING.
I create simple training and nutrition habits that help you feel strong, lose fat sustainably, and build a routine you can actually stick with. The healthy habits you apply will not only improve your well-being, but will also impact the well-being of your family.
About Your Coach: Iva Massa
Hi, I’m Iva, an Integrative Nutrition Health Coach and nutrition coach specializing in helping busy women to create a healthier lifestyle that supports fat loss, builds muscle, and decreases bloating to prevent weight gain without fad diets. My approach focuses on mindset, empowering you to achieve lasting results. For more, visit the About section.

Transform from feeling fatigued, struggling with stubborn weight gain, and saying "I don't feel like myself" to embracing a simple plan that helps you move better, feel lighter, and build confidence as you become the fit in strong version of yourself without resorting to fad diets.
I have successfully assisted over 100 women of various ages and fitness levels in building strength, improving nutrition, reducing bloating, and regaining confidence in their bodies.
Get Started: Free Health Jumpstart Call
Book a FREE 45-minute Health Jumpstart call
Get a personalized roadmap tailored to your life (nutrition, movement, and habits)
Explore Private Health Coaching Options
Offer: $87 for 3 private sessions - Limited Time
Virtual or in-person * English & Spanish

Transform your body, mindset, and habits with a personalized approach that fits your lifestyle.
Through my fitness and nutrition coaching, you’ll get the structure, accountability, and support you need to reach your goals, without fad diets or burnout. Every plan is designed around you, your goals, preferences, and pace.
Transform your body, mindset, and habits with a personalized approach that fits your lifestyle.
Through my fitness and nutrition coaching, you’ll get the structure, accountability, and support you need to reach your goals, without fad diets or burnout. Every plan is designed around you, your goals, preferences, and pace.
What you will gain:
Whether you choose a 3- or 6-month package, this experience will help you build a routine that fits your life, so you can stay consistent, feel your best, and thrive long after the program ends.

Build strength, confidence, and consistency with workouts designed just for you.
My fitness coaching programs are customized to your goals, fitness level, and lifestyle — whether you’re just starting or ready to take your training to the next level.
What you will gain:
Build strength, confidence, and consistency with workouts designed just for you.
My fitness coaching programs are customized to your goals, fitness level, and lifestyle — whether you’re just starting or ready to take your training to the next level.
What you will gain:
Whether you choose a 3- or 6-month package, you’ll gain structure, confidence, and the tools to build strength, consistency, and a healthier lifestyle — all with expert guidance every step of the way.

Create balance, build healthier habits, and feel your best — inside and out.
With my holistic health coaching, you’ll learn how to take care of your body and mind through simple, sustainable changes that last.
What you will gain:
Create balance, build healthier habits, and feel your best — inside and out.
With my holistic health coaching, you’ll learn how to take care of your body and mind through simple, sustainable changes that last.
What you will gain:
In this 7 day eBook, you will discover recipes for breakfast, lunch, snacks, and dinner that help you stay fit and strong. Enjoy a balance of protein-rich recipes with moderate carbs and lower fat to reboot your metabolism.
Sign up below to receive my FREE eBook with recipes today and start your journey to becoming the fit in strong!
BJ E 05.2023

Elisa B 11.2022

Copyright © 2026 Strong & Fit by Iva - All Rights Reserved.
In this 7 day guide, you will discover recipes for breakfast, lunch, snacks and dinner that will help you reboot your metabolism so you can feel less bloated and more energized.
Enjoy a balance, easy to make, protein rich recipes with moderate carbs and lower fat to reboot your metabolism.
Sign up below to receive my FREE eBook!
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